SME Marketing Blog
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Article
The Sales Funnel for a Small Business: Four Stages That Matter
A small-business sales funnel is four stages and four numbers. How to draw it in an hour, where it leaks, and what…
septembre 2026
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Article
Defining Your Ideal Customer: The Eight-Line Sheet
Your ideal customer profile is already in your invoicing. The eight lines to fill in, the three mistakes that void the exercise,…
septembre 2026
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Article
Brand Identity for a Small Business: Where to Start
A small-business brand identity comes down to five decisions, and the logo is the last one. The method, real Quebec costs, and…
septembre 2026
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Uncategorized
Google Business Profile: the settings that count
The six Google Business Profile settings we find misconfigured one time out of two: categories, service area, attributes, hours and messaging.
septembre 2026
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Uncategorized
Building a content strategy: the method
How to build a content strategy an SMB can sustain: start from customer questions, organise in clusters, set a realistic cadence and…
septembre 2026
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Uncategorized
Choosing keywords as an SMB
How an SMB picks its keywords: intent before volume, where to find phrases for free, and how to read the three numbers…
septembre 2026
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Uncategorized
Free SEO audit: what it should contain
The five areas a free SEO audit must cover, the signs that give away an automated report, and what this kind of…
septembre 2026
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Uncategorized
Website Cost in Quebec (2026): $800 to $15,000
Single page, brochure site, traffic site or online store: the four real price levels in Quebec, the monthly costs, and how to…
septembre 2026
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